HARAPPA CALLS TO #ENDWORKINGMOTHERGUILT WITH THEIR LATEST BEHAVIOUR EXPERIMENT
A call to pledge to end the guilt that working mothers face
NEW DELHI, May 6, 2022 /PRNewswire/ — In her book Forget Having It All, author and journalist Amy Westervelt aptly sums up the dilemma of working mothers: “We expect women to work like they don’t have children and raise children as if they don’t work.”
Little wonder then that women feel guilty — for working and for not caring for their children enough. 61% of mothers who work outside of their home feel guilty about the quality of care their children receive. (Source: BetterUp Labs Survey 2021).
In its latest behaviour experiment, Harappa, India’s leading online learning institution, discovers that, for generations now, the guilt faced by working mothers hasn’t gone away. Conducted as part of Harappa Underground: Behaviour Experiments At The Workplace, the organization calls to pledge to end the guilt that working mothers face. Pledge here:
https://harappa.education/mothersday2022/
“We celebrate Mother’s Day every year and compare mothers to superheroes who can do anything! The dark side of this courage is even when women work outside their homes, or push ahead to unleash their ambitions, a nagging, constant guilt becomes their companion. Being a working mother myself, I deeply resonate with the message that we’re sending with this experiment that I hope will start an important conversation to #EndWorkingMotherGuilt,” says Shreyasi Singh, Founder & CEO, Harappa.
About Harappa
Harappa is a learner-centered institution of the future whose unique curriculum addresses the massive talent needs and employability challenges India faces. Their learning experiences drive transformative career and organizational success using Thrive Skills, an essential set of cognitive, social and behavioural skills. The organization currently boasts 400,000+ learners and 150+ enterprise clients. Visit https://harappa.education/ or follow them on Facebook, Twitter, Instagram, LinkedIn and YouTube
Media Contact:
Aeliya Naqvi
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Photo: https://mma.prnewswire.com/media/1812207/Mothers_Day_Harappa.jpg
